The Champ Car World Series held its fourth race of the season today in Las Vegas.  And for the very first time they introduced an in-broadcast voting feature, asking fans which driver they think is most likely to unseat Sebastien Bourdais in 2007?  The individuals mentioned got a plethora of votes and the feature brought new life to the broadcast.

Txtstation handled the end-to-end solution for what will be the first of sixteen broadcasts to include the new mobile feature.  Broadcasts will air across CBS, NBC, and ESPN.