The Philadelphia Flyers have taken the in-game viewing experience to a new level.  For the first time their fans are able to participate in two real time promotions, thus becoming part of the game entertainment and receiving instant gratification.

During the pre-game and intermissions, fans are able to send customized messages to 55333, and see them appear live on a moving scroll across the bottom of the screen.  In the second mobile promotion, the ‘XM Music Break’, fans are asked which band they would most like to hear during the next break.  They are presented with two bands each night and the voting results appear in real time. 

Upon participating in either promotion, they are then presented with the opportunity to opt-in to the Verizon Wireless / Philadelphia Flyers alerts program to receive up to 10 messages per week directly to their mobile phone.