Austin, TX – (November 5, 2008)  

The Carolina Panthers and Txtstation recently announced their partnership in an effort to provide fans with an interactive text messaging feature for all home games of the 2008-2009 NFL season.

The feature, titled the “Alltel Fan Poll”, will engage fans with an opinion-based question consisting of two or three options.  Promoted via a broadcast-quality graphic on the video board and a PA announcement, the element will encourage fans to take out their phones, vote by sending a text message, and view their results as they appear in real time.  The percentage bars constantly update throughout the promotion, thus providing everyone in the stadium the opportunity to view the opinions of the Panthers faithful.

“Taking care of our fans and constantly improving the in-stadium experience are top priorities for us.   Furthermore, Alltel Wireless is a valued sponsor of ours so we wanted to make sure we were going the extra mile to help them activate their brand within our stadium.  Txtstation has been able to fulfill these needs, and as such we were very pleased to launch this initiative together,” said Kyle Caddell, Director of Sponsor Sales and Services for the Carolina Panthers.

“Mobile has proven to be an effective way to engage a captive audience and perhaps just as importantly, allow brands to reach consumers in a personal but meaningful manner.  We have demonstrated this fact with countless properties and brands and we are thrilled to have the opportunity to work with an organization such as the Carolina Panthers,” said Michael Falato, Vice President of Sales and Business Development for Txtstation. 

About Txtstation

Txtstation is a leading mobile marketing company specializing in sports and entertainment. We allow broadcasters, event owners, sponsors and general media to communicate with viewers or fans directly through mobile phones, internet, and landlines.

Txtstation creates one to one ‘real time’ dialog with consumers at specific times and places such as events, concerts and live or pre recorded broadcast.  Since 2004, we have been at the forefront of mobile interactivity designing ‘live’ integrated programs that harness the excitement of live events and broadcasts while delivering high consumer response and encouraging brand loyalty.

Txtstation offers its services and connections to over 100 countries, and is currently working in the USA, Canada, Australia, New Zealand, Germany, Italy and South Africa.

www.txtstation.com