To leverage its partnership with the ACC and Havoline, Raycom Sports turned to Txtstation to help execute the “Be One of the Crew” sweepstakes. The promotion, which will run from February 1-27, will reward one lucky fan with a trip to the 2010 ACC Basketball Tournament, including round-trip airfare, tickets and behind-the-scenes VIP experiences. Fans are encouraged to enter via text messaging by sending the word HAVOLINE to 55333. The mobile call to action will appear on Raycom Sports bsketball broadcasts throughout the month of February. The second means for entering is online through the Raycom Sports, ACC or Havoline website. By going this route, fans are directed to havoline.txtstation.com for their chance to enter.
Each fan who enters the sweepstakes will receive a coupon for $7 off any Havoline motor oil change at participating Texaco Xpress Lubes. |